Capturing serendipity
“a serendipitous discovery is one made by fortunate accident in the presence of sagacity” Alan G. Robinson, Sam Stern in Corporate Creativity: How Innovation and Improvement Actually Happen Capturing ideas where they occur is one of the key for a successfull bottom-up innovation process. Nowadays, work of many workers is full of very different activities: Go [...]
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When it comes to innovation, organisations already have many internal creative thinkers: the employees; and many external creative thinkers: the customers. This blog is just about that: How to leverage these creative thinkers to generate ideas, select and implement the most profitable.